• a revolutionary approach to retail

revolve is a retail EVOLUTION.

As Small Business Director at the Detroit Economic Growth Corporation, Michael pioneered an innovative partnership model to activate vacant storefronts through a combination of temporary businesses, art installations and events. REVOLVE used pop-ups as a cutting-edge marketing and engagement tool to recruit and grow full-time businesses, spark private investment and improve the image of neighborhoods.

Program impacts (18 months of operation)

  • Activated 17 sites

  • Started 8 full-time businesses

  • Launched 16 pop-ups

  • Implemented 20 art installations

  • Sparked 30+ instances of media coverage

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institute for AfroUrbanism